NoStrezz goes live backstage for The Walt Disney Company

Through a remarkable collaboration between The Walt Disney Company and NoStrezz, fans were invited to join an exclusive, interactive TikTok livestream during the premiere of The Little Mermaid. This approach, a first in Belgium, made the traditionally invite-only and exclusive premiere experience accessible to all fans.

Hosted by the radiant Jael Ost in Belgium and the charismatic Anique Dreamon in the Netherlands, the livestream was broadcast from the blue carpet. Viewers were taken into an evening full of excitement, glamour and nostalgia. The unique event allowed fans to connect live with attending celebrities, watch exclusive footage from the location and take part in fun Q&As and quizzes.

Through the TikTok chat, viewers were able to interact directly with the host, influence the stream and ask their own questions. This created an engaging, interactive experience that went beyond traditional film premieres. It was an evening to remember, with two lucky winners receiving a duo ticket to discover the film at a cinema of their choice.

With this advanced approach, NoStrezz lived up to its name as a social entertainment expert and, together with The Walt Disney Company, created a new chapter in how the magic of film screenings can be shared while bringing the stars closer to the fans.